run your own business

It’s easy to feel overwhelmed by the idea of launching an online business—especially when marketing articles, courses, and “gurus” make it sound like you need years of experience or a tech degree. But the truth is that you can build a successful online venture without being a “digital expert.” You simply need clarity of purpose, a few foundational skills, and the confidence to take imperfect action. Why Expertise Isn’t a Requirement Most people assume that to compete online, you must already know how to code, master advanced analytics, or have a deep portfolio of past results to show clients. In reality, those traits can be learned along the way. What truly matters at the start is: The Simplest Path to Getting Started Building an online presence can be broken down into three high-level stages: At each stage, your focus should be on clarity rather than depth. You don’t need 10 […]